The "Vodafone Airmail" is a visionary concept of a peer-to-peer messaging service that uses specific location and time tags to foster a sense of closeness between people. When reading the message, the recipient would feel as if the sender is physically nearby and delivering the message in just the right context.
( 2010 )
Concept design of “Vodafone Airmail”, a peer to peer messaging service with specific place and time tags to spark feeling of closeness between people. When reading the message, the recipient would feel as if the sender is physically close and “say” the message in the right context.

My role: analysing Vodafone’s brand promise, conducting qualitative user research on remote communication, developing the experience concept, and designing a wireframe for the Airmail mobile experience.
Vodafone Airmail user story
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